Companies profile to target our services are those who :

	Believe in innovation and marketing
	Have products and services that need enhancing
	Seek strategic alliances
	Want to grow but whose in-house marketing and/or sales structure is inadequate
	Need re-positioning
	Are about to enter new channels or markets
	Want to launch a new range of products
	Want to train the next generation to take-over new responsibilities

We have worked and are working with different sized companies in the following industries :

	Fast moving consumer goods
	Durables (domestic appliances, household products, electrical equipment and other durables)
	Sanitary ware and heating
	Environment (water treatment technologies, alternative and renewable energy sources)
	Printing, packaging and publishing
	Industrial machinery and mechanics
	Information and communications technology

Strengths
Clients using INNOCREA services to date acknowledge that we have provided the following added value:

	innovative ideas
	enhanced strategic development
	increased high-speed turnover
	customised projects
	in-house learning and training
	methodology
	contacts

These advantages are guaranteed by the four vital strengths on which the INNOCREA model is based:

Globality
To ensure that we are always there to help our clients in the crucial challenge of increasingly global markets, INNOCREA has built up world-wide partnerships with experts in their fields who enable us to carry out highly complex projects for entry studies, market research, product launches, distributors selection, subsydiaries re-organisation, acquisitions.
Experience and Maturity
The crucial phases in the life of a company require expert judgement and experience. For this reason, INNOCREA partners have a minimum average age of fourty with at least fifteen years' experience in management.
Their managerial background ensure their approach is pragmatic rather than academic or theoretical.

Our professionals are stimulated by getting clients' human resources to participate to the full and by being able to transfer their know-how.

Industry Knowledge
A consultant must have sound and in-depth knowledge of the company, the market in which it competes, its competitors, the social and economic context in which it operates. INNOCREA manages to gain highly specific in -depth knowledge of the industry troughout its consultants' multi-sector experience and its stable relationships with clients.

Managerial Expertise
Assisting our clients in a competent and qualified manner entails possessing in-house managerial business skills: from market research to sales, including exports. The internet and the most advanced web marketing tools serve to increase efficiency and speed.
Human resources are a consultancy firm's most indispensable asset and guarantee its success and those of its clients.

When choosing assignments, INNOCREA prefers those with medium-to long term prospects as our managerial/industrial (as opposed to theoretical/academic) track records mean we are most successful with lasting partnerships rather than brief assignments.